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From Corporate to Consultant: Finding My Just Cause in Supporting Small Businesses' Marketing
In this article I break down my transition from a steady corporate role to becoming a consultant.
Alex Moon
Mar 95 min read
What is a fractional CMO? And how do they help small businesses?
This is a thorough breakdown of what a Fractional CMO does, and how they can be a big help to small businesses
Alex Moon
Feb 66 min read
So you want to buy Bitcoin, but it's too expensive? Then mine it.
Leverage Section 179 of the US tax code for your business by buying mining rigs that produce assets. Learn how in this article.
Alex Moon
Nov 18, 20255 min read
The Section 179 Loophole Every High Earner Should Know About
Every high-net-worth individual could leverage section 179 by buying rigs and mining bitcoin, rather than buying it.
Alex Moon
Nov 13, 20254 min read
The overlooked tax advantage no one in crypto talks about
How to leverage cryptocurrencies for tax breaks
Alex Moon
Nov 10, 20255 min read
The Personalisation Renaissance: How small brands can win with data and better email marketing
Personalisation in communication, especially in email, is not new. We've been at it since the first marketer added "Dear [First name],"...
Alex Moon
Aug 28, 20254 min read
A new challenge after taking redundancy
Redundancy is not a dirty word. At first, it stings, and you feel nauseous. Panic washes over you as you are told that the company is...
Alex Moon
Aug 7, 20253 min read
The AI Baby Boom: Here’s how to use it in your marketing before your competitor does
The new AI baby content on social media is blowing up with content creators, but is there a way that businesses can leverage this new trend to improve their engagement and content strategies?
Alex Moon
May 19, 20254 min read
Jaguar's Bold Rebrand: The Beginning of a New Era?
After recent backlash to the new Jaguar rebranding campaign, Alex wrote his take on the negativity online and how brand positioning can help Jaguar in the long run.
Alex Moon
Nov 22, 20243 min read
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